The perfect christmas ad

Category

Animation Film

Year

2021

Client

Twitter

Agency

David Madrid

David Madrid

David Madrid

In November 2020, Twitter user @danannmcaleer tweeted saying that at age seven he wrote the perfect christmas ad. He posted the story, complete with illustrations, and tagged john lewis, inviting them to use it for their 2021 campaign. They didn't take him up on the offer, but we did it, making it into a surreal film, with merchandise to the boot!

In November 2020, Twitter user @danannmcaleer tweeted saying that at age seven he wrote the perfect christmas ad. He posted the story, complete with illustrations, and tagged john lewis, inviting them to use it for their 2021 campaign. They didn't take him up on the offer, but we did it, making it into a surreal film, with merchandise to the boot!

In November 2020, Twitter user @danannmcaleer tweeted saying that at age seven he wrote the perfect christmas ad. He posted the story, complete with illustrations, and tagged john lewis, inviting them to use it for their 2021 campaign. They didn't take him up on the offer, but we did it, making it into a surreal film, with merchandise to the boot!

Case

Film

Awards

Awards

Awards

one show

shortlist / animation / 2022