The menu court
Category
Gaming
Year
2021
Client
Burger King
Agency
David Madrid
Using the court editing tools available in NBA 2k21, we created a court customized to be like a Burger King menu board, with the most popular products all over the floor. The idea is simple. you score from them, you share the video and you get them for free. Do play with your food.
Case
Behind the scenes
Awards
cannes
bronze / direct / 2021
x2 shortlist / direct / 2021
x2 shortlist / social & influencers / 2021
shortlist / brand experience & activation / 2021
d&ad
graphite / direct / 2021
shortlist / experiential / 2021
andys awards
gold / idea / 2022
gold / reset / 2022
clio awards
bronze / experience & activation / 2022
el ojo de Iberoamérica
x3 gold / 2021
x2 silver / 2021
bronze / 2021
el sol
bronze / branded content / 2021
bronze / digital / 2021
bronze / integrated campaigns / 2021
bronze / innovation / 2021
shortlist / branded experience / 2021
